Editor choice
Social Media

Buffer review

Buffer is a free content distribution tool that allows you to schedule content across a variety of social media platforms.

Have you found a great article that you want to share with your audience?

Paste the link into Buffer (of post directly from Flipboard, your browser with the Buffer button) and Buffer will distribute it to Facebook, Twitter, G+, and LinkedIn (also Pinterest if you have the upgraded version).


THE GOOD /

  • Buffer allows you to add posts to your ‘queue’ and they’ll be posted for you at the best times (per your audience engagement)
  • Supports the big 5 social platforms
  • Super easy for anyone just getting started

THE BAD /
  • Not as many features available as competitors
  • Setup on the mobile app is buggy


 

Buffer pulls in text and images from the link you want to share. You select the main image(s) you want to distribute.

It also pulls in the first few lines from the post (Facebook) and shows you how it will look on each platform. (Pro Tip – instead of sharing the url, post the content of the twitter share button from an article).

With Buffer you can distribute your own content, via blog link or direct comment from within Buffer too. Buffer helps you manage all your social media from one place.

 

7 Total Score
The Bottomline

Buffer was designed to offer you a personal more efficient solution to handle sharing on social media.

Site Interface
8
Features
6
Support
7
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Buffer is smart, it knows the top times of engagement and can be set up to send out your content at optimal times for the best response. Additionally, Buffer will track engagement stats such as reach, shares, comments, retweets, likes, etc.

Buffer allows you to schedule (add to que) up to 10 at a time on the free plan. The gets bumped up to 200 on the paid plan ($10/mo or $102/annually). Plans go up to $2,500/mo so there’s a price that will fit any budget.

 

 

Buffer at a Glance


bufferapp.com
San Francisco, CaliforniaFounded 2010
Hey @joel & @leo lookin’ for love here?!  

 

 

The Buffer all integrates with your social media on your smart phone and allows you to share from within apps like Flipboard, twitter Facebook and more.

Support for Buffer is via FAQs, Blog and Social Media.

For the price of FREE, this is an awesome way to share your content, your great finds and your thoughts.

 

Company Overview

Editor’s note: This information was taken directly from the company’s page 

They designed Buffer to offer you a personal more efficient solution to handle sharing on social media.

Buffer makes your life easier with a smarter way to schedule the great content you find.

Fill up your Buffer at one time in the day and Buffer automatically posts them for you through the day.

Simply keep that Buffer topped up to have a consistent social media presence all day round, all week long.

Custom scheduling, multiple accounts, team member access and detailed analytics make Buffer the go-to social media management tool for more than 900,000 users around the world.

 

 

Specification 
Pricing:Free plan, $10/mo plan unlocks more features. Also Buffer offers an Agency plan.
Monitor & Listen:Not offered here, but they do have some pretty good analytics with the paid plan.
Profiles Managed:
  • Facebook: Profile, Page, and Group (for groups you do have to be the admin)
  • LinkedIn: Profile, Company Page, and Group (for groups you do have to be the admin)
  • Twitter: Profile
  • Google+: Business Pages
  • Pinterest accounts (On Awesome and Business)
Reporting:Just the basics on the free plan. But on the Awesome Plan you’ll have access to more.
Ease of Use:Super easy, thanks Buffer!

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