Google AdWords is Google’s advertising system in which advertisers bid on certain keywords…

 

 

Google AdWords is Google’s advertising system in which advertisers bid on certain keywords in order for their clickable ads to appear in Google’s search results.

Since advertisers have to pay for these clicks, this is how Google makes money from search.

 

Who is Product for?

Depending on the competitiveness of the keywords you’re bidding for and the relevancy of that keyword to real conversions for your company, AdWords may or may not work for your business.

For the most part, we’ve found that Google AdWords is extremely effective for many kinds of businesses, as long as they don’t waste their money on the wrong keywords, or write weak, low CTR ads.

 

Google Adwords at a glance

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Key Features

  • Shopping Campaigns
  • Callout Extensions
  • Call Tracking with Website Call Conversions
  • Ad Customizers
  • App Promotion Ads
  • Demographics Targeting Tab
  • Forced Use of Close Variants
  • Revamped Google Web Designer for HTML5 Ads
  • Dynamic Remarketing for All Verticals
  • Enterprise-Class Tools for Everyone

 

Benefits

  • Measurable
  • Cost Effective
  • Maximum Relevance
  • Highly Targeted
  • Remarketing

 

Starting at:

Signing up for Google AdWords is free. You only pay when someone clicks your ad to visit your website, or calls you. Contact Google Adwords for the pricing.

 

Pricing model

Freemium and Open Source

 

Free trial

No free trial offered